Usertroop is a user experience design consultancy with a single focus: to deliver extraordinary results for smart organisations. We design and build digital experiences that help you deliver measurable results and increased profits, across all platforms. We do this by blending a deep understanding of your customers through research and analytics with our unique creative design process.
Observing and understanding how people interact with products and services provides a solid foundation for any project. What matters to users isn't always what we “think” matters. At the research stage, we help you to discover knowledge gaps and align your assumptions with real user expectations. We help you to identify routes to support both user needs and your business goals. Our research-oriented approach delivers strategic insights based on your customers interactions.
To define your customer experience vision our UX experts are on hand to help you solve your problems, ease your design decisions, and make concrete recommendations to enhance your site or service. This often takes the form of: design and UX strategy workshops, usability evaluations, persuasion and emotion evaluations, participatory design workshops, competitor benchmarking, best practice analysis, accessibility audits.
Ensuring that the visual structure and presentation of information on an application is correlated with existing user mental models, we encourage sketching workshops with our clients so that the right information is prioritized, in the right place, and at the right time. From the sketches we then create wireframes to visualize data structures and represent UI features. This facilitates effective communication between team members and, more importantly, allows for early testing of workflows, navigation, and overall data structure.
Based on the goals set in the stategy process, we help you to establish the right KPIs. We conducts user-testing sessions and performs detailed analysis to transform data into actionable design improvements. We use different methods to gather user feedback that range from the remote user testing to one-on-one sessions. We'll help you to choose one that works for you and is the most comfortable for the participants. We love surprises and are always open to any findings that may help us make your product better.
The visual appeal of your product has an extensive impact on users. We employ user-centered design to produce a cohesive, predictable, and desirable effect on the target audience. Correct visual choices will elicit an emotional response in your users which is tied to their actions and accomplishments. One of the primary purposes of UX design is to add context to the natural behavior of users and, by doing so, to provide them with a story that they can take from the experience. We do all this whilst keeping faithful to any brand guidelines.
The front-end is the first thing that a user will see and interact with. With more than a decade of experience, we can take a load off your shoulders by making sure your application looks and feels exactly as designed and has been properly tested on platforms of your choice. Using the latest technologies, we make sure the design is translated into a functioning code at the pixel level. We code strictly in accordance with current standards and support you during an integration with the back-end system.
Lead UX Designer
Sr Project Manager
Sr Developer
Mansion House,
Manchester Road,
Altrincham,
Cheshire,
WA14 4RW
info@usertroop.com